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Business Studies in Action: Preliminary & HSC Course Page Proofs

Business Studies in Action page proofs

PRELIMINARY COURSE
DUE NOVEMBER 2014
PRINT & DIGITAL | $76.95
DIGITAL ONLY | $50.95

ORDER ON-APPROVAL COPY (School Accounts only)

HSC COURSE
DUE SEPTEMBER 2014
PRINT & DIGITAL | $76.95
DIGITAL ONLY | $50.95

 

ORDER ON-APPROVAL COPY (School Accounts only)

TOPIC 1 THE NATURE OF BUSINESS
1. The role of business
2. Types of businesses
3. Influences in the business environment
4. Business growth and decline

TOPIC 2 Business Management
5. The nature of management
6. Achieving business goals
7. Management approaches
8. Management process
9. Management and change

TOPIC 3 Business Planning
10. Small to medium enterprises (SMEs)
11. Influences in establishing a small to medium enterprise
12. The business planning process
13. Critical issues in business success and failure

Contents & Acknowledgements

TOPIC 1 Operations
1. Role of operations management
2. Influences on operations management
3. Operations processes
4. Operations strategies
Wotif case study

TOPIC 2 Marketing
5. Role of marketing
6. Influences on marketing
7. Marketing process
8. Marketing strategies
Wotif case study

TOPIC 3 Finance
9. Role of financial management
10. Influences on financial management
11. Processes of financial management
12. Financial management strategies
Wotif case study

TOPIC 4 Human Resources
13. Role of human resource management
14. Influences on human resource management
15. Processes of human resource management
16. Strategies in human resource management
17. Effectiveness of human resource management
Wotif case study

Acknowledgements