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Jacaranda Business Studies in Action HSC 6E eBookPLUS & Print + StudyOn HSC Business Studies 2E (Book Code)

Jacaranda Business Studies in Action HSC 6E eBookPLUS & Print + StudyOn HSC Business Studies 2E (Book Code)
Title information
Author/s
Chapman
ISBN13 9780730365631
Pub date July 2018
Pages 560
RRP $89.95
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Jacaranda Business Studies in Action HSC Course, 6th Edition eGuidePLUS
This digital-only teacher edition includes an electronic version of the entire student textbook (eBookPLUS) plus complementary digital resources designed for teachers such as printables, fully worked solutions, answers to all questions and practical activities, module planners and a Syllabus grid (mapping the NSW Stage 6 Business Studies Syllabus to chapter contents).

The new edition of Jacaranda Business Studies in Action HSC Course includes these key updates:

  • Topical case studies that reflect real world business practice, including examples from Uber, the ‘gig economy’, 3D printing, Nurofen, death of the iPod, and social influencers.
  • A new year-long case study which focuses on the equipment and apparel retailer Kathmandu.
  • New business examples from a range of companies such as Aldi, Apple, Nike, Mes Cheveaux, Pack & Send, Ikea, Oscar Natural, and cow leaseback in China.

How to use this book viii

About eBookPLUS and studyON x

ICT activities xi

About the authors xii

Acknowledgements xiii

Topic 1 Operations 2

1 Role of operations management 4

1.1 Introduction 4

1.2 Strategic role of operations management 8

1.3 Goods and/or services in different industries 15

1.4 Interdependence with other key business functions 18

2 Influences on operations management 24

2.1 Introduction 24

2.2 Main influences on operations management 24

2.3 Corporate social responsibility 36

3 Operations processes 44

3.1 Introduction 44

3.2 Inputs 45

3.3 Transformation processes 51

3.4 Outputs 70

4 Operations strategies 74

4.1 Introduction 74

4.2 Performance objectives 75

4.3 New product or service design and development 81

4.4 Supply chain management 84

4.5 Outsourcing — advantages and disadvantages 91

4.6 Technology — leading edge, established 96

4.7 Inventory management 98

4.8 Quality management 102

4.9 Overcoming resistance to change 107

4.10 Global factors 112

Topic 2 Marketing 120

5 Role of marketing 122

5.1 Introduction 122

5.2 What is marketing? 124

5.3 Strategic role of marketing goods and services 125

5.4 Interdependence with other key business functions 128

5.5 Production, selling, marketing approaches 129

5.6 Types of markets 136

6 Influences on marketing 142

6.1 Introduction 142

6.2 Factors influencing customer choice 142

6.3 Consumer laws 149

6.4 Ethical influences 158

7 Marketing process 170

7.1 Introduction 170

7.2 Situational analysis — SWOT analysis and product life cycle 171

7.3 Market research 176

7.4 Establishing market objectives 183

7.5 Identifying target markets 187

7.6 Developing marketing strategies 190

7.7 Implementation, monitoring and controlling 193

8 Marketing strategies 200

8.1 Introduction 200

8.2 Market segmentation 201

8.3 Product/service differentiation and positioning 205

8.4 Products — goods and/or services 210

8.5 Price and pricing methods 218

8.6 Promotion 224

8.7 Place/distribution 236

8.8 People, processes and physical evidence 241

8.9 E-marketing 245

8.10 Global marketing 252

Topic 3 Finance 260

9 Role of financial management 262

9.1 Introduction 262

9.2 Strategic role of financial management 262

9.3 Objectives of financial management 264

9.4 Interdependence with other key business functions 267

10 Influences on financial management 270

10.1 Introduction 270

10.2 Sources of finance — internal and external 270

10.3 Financial institutions 281

10.4 Influence of government 286

10.5 Global market influences 287

11 Processes of financial management 292

11.1 Introduction 292

11.2 Planning and implementing 292

11.3 Debt and equity financing 299

11.4 Matching the terms and sources of finance to business purpose 302

11.5 Monitoring and controlling 304

11.6 Calculating financial ratios and strategies to improve performance 314

11.7 Identifying the limitations of financial reporting 329

11.8 Ethical issues related to financial reports 332

12 Financial management strategies 338

12.1 Introduction 338

12.2 Cash flow management 338

12.3 Working capital (liquidity) management 341

12.4 Profitability management 352

12.5 Global financial management 357

Topic 4 Human Resources 370

13 Role of human resource management 372

13.1 Introduction 372

13.2 The strategic role of human resource management 372

13.3 Interdependence with other key business functions 373

13.4 Outsourcing 376

14 Key influences on human resource management 384

14.1 Stakeholders in the human resource management process 384

14.2 Legal influences — the current legal framework 395

14.3 Economic influences 425

14.4 Technological influences 427

14.5 Social influences 427

14.6 Ethics and corporate social responsibility 430

15 Processes of human resource management 438

15.1 Introduction 438

15.2 Acquisition 439

15.3 Development 440

15.4 Maintenance 447

15.5 Separation 455

16 Strategies in human resource management 460

16.1 Introduction 460

16.2 Leadership styles 460

16.3 Job design — general or specific tasks 463

16.4 Recruitment — internal or external, general or specific skills 465

16.5 Training and development: current or future skills 472

16.6 Performance management — developmental or administrative 473

16.7 Rewards — monetary and non-monetary, individual or group, performance pay 476

16.8 Global strategies: costs, skills, supply 481

16.9 Workplace disputes 484

17 Effectiveness of human resource management 494

17.1 Introduction 494

17.2 Indicators 495

Appendix 517

Glossary 522

Index 535